Introducing via

Introducing via

Every great journey begins with Via

AI That Understands Travelers

Our AI assistant isn’t just smart. It’s strategic. It helps your visitors explore more of your destination while driving attention to the listings, events, and experiences you want to highlight. It works 24/7 to turn curious visitors into confident trip planners.

Extended Reach

Instant travel advice & recommendations

Via delivers smart, personalized travel guidance on demand. Whether visitors are planning ahead or already exploring, it recommends local attractions, dining, and experiences aligned with their interests, all in real time.

Conversation

Conversational Prompts

Via makes trip planning as natural as chatting with a friend. Visitors can ask questions in their own words, like “show me walkable restaurants near the beach” or “where are the best boutique shopping districts?”, and Via instantly returns personalized recommendations and listings that match exactly what they’re looking for.

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Personalized Itineraries

When visitors find something they love in the chat, they can instantly add it to their personalized itinerary in the My Plan section of the app or widget. Each item can be assigned to a specific day, helping travelers build and organize their trip seamlessly.

Recurring Available 24/7

Your destination never sleeps, and neither does Via. It’s ready around the clock to answer visitor questions, offer recommendations, and turn late-night curiosity into trip bookings.

How the AI Experience Comes Together

Planning a trip shouldn’t feel like work. With AI, visitors simply share what they’re into and get a custom itinerary built from your live destination data, instantly.

Conversational Interface

Via makes exploring your destination effortless. Travelers can chat naturally, asking things like “Find me a great spot for dinner and drinks” or “What should I do on my first morning?” and instantly receive tailored results powered by your live destination data. It’s an easy, conversational way to inspire visitors and guide them toward the perfect experiences.

Instant Itinerary Planning

Via turns inspiration into action by helping visitors build personalized itineraries in real time. As travelers chat with via, they can instantly add recommended attractions, restaurants, and experiences to their trip plan, organized by day and location. Whether planning a weekend getaway or a week-long adventure, Via transforms each suggestion into a structured, shareable itinerary within the app or widget.

Local Recommendations & Tips

With Via, your destination stays in control of the story. Every response draws from your verified listings and preferred partners, ensuring visitors discover the places you most want to highlight. From top-rated restaurants and attractions to insider experiences and seasonal happenings, Via promotes your destination authentically, keeping the spotlight on what makes it special.

Seamless Travel Assistance

Via meets travelers wherever they are. It’s seamlessly integrated into your web-based trip-planning widget, iOS and Android apps, and can even be embedded directly on your destination website as a standalone experience. Whether visitors are browsing at home or exploring on the go, Via delivers consistent, AI-powered guidance across every platform, turning your entire digital ecosystem into an always-on travel assistant.

Why Destinations Choose Via

Via helps destinations deliver smarter, faster, and fully on-brand trip recommendations that turn interest into action.

Purpose-Built for Travel

Trained specifically on travel and destination data, Via understands attractions, itineraries, and visitor behavior better than general AI tools.

Instant, Accurate Answers

Delivers high-quality responses using your destination’s data, giving visitors confidence in what they find.

Keeping control in your hands, where it belongs

Every recommendation comes from your verified listings and updates keeping control where it belongs.

Interested?

Contact us to add Via your plan!

Where Via Makes a Difference

See how Via helps different types of travelers discover more of your destination and how that drives engagement.

Extended Reach

Extend Visitor Reach

Via helps more visitors discover your destination’s hidden gems, local partners, and featured experiences automatically.
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Drive Conversions

Guide travelers from inspiration to action as Via turns casual questions into saved plans and real-world visits.
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Built into Your Workflow

Via works effortlessly within your existing technology, with no new platform or setup required.

Artificial Intelligence, Built for Tourism

Via uses Google’s Gemini technology to interpret real-time destination data, provide locally relevant travel recommendations, and deliver detailed analytics on visitor engagement and chat activity.

Powered by Gemini AI

Built on Google’s Gemini architecture, Via delivers advanced conversational intelligence, referencing your destination’s live listings and website data for accurate, relevant, and brand-aligned responses.

Trained for Tourism Intelligence

Unlike general-purpose AI, Via is trained to prioritize locally relevant, tourism-focused content that reflects what your destination and stakeholders most want to promote.

Customizable & Data-Driven

Destinations can guide Via’s responses with curated prompts and gain deep insights from analytics, tracking inquiries, chat duration, common questions, and engagement trends to refine marketing strategies.

Get started today

Reach out to your account manager or contact sales to schedule a demo!

FAQs

Learn how Via stays accurate, on-brand, and easy to implement.

How does Via ensure accuracy and relevance?

Every response is generated using your verified listings, partner data, and destination content. That means Via highlights what you want to promote, not random internet results.

Can our destination train Via to answer specific questions?

Yes, Via can be trained through guided prompts to reflect your brand voice and priorities, local programs, or key attractions.

Where can Via be integrated?

Via works seamlessly across your web based widget, iOS and Android apps, and can be embedded directly on your destination website as a standalone chatbot.

Ready to bring Via to your destination?

Deliver a faster, smarter planning experience that turns your website into a true trip planning tool – powered by AI and built for your destination.