ANALYTICS DASHBOARD

Powerful Insights & Mobile App Analytics
Highlights Header
Date Range Selector
Main Navigation
Returning Users
Metric Timeline
Analytics Dashboard Web Interface Diagram

Highlights Header

The Highlights Header offers a snapshot of important metrics based on the main navigation selection and selected timeframe. It also show the percentage change for each metric from the previous period.

Date Range Selector

The Date Range Selector defaults to one week backward from the current date. Clicking anywhere on the date range will open a date range picker modal where you can select predefined ranges or a custom date range.

Main Navigation

The Dashboard provides an aggregated view of the selected metrics across the widget and apps over the selected timeframe. You can also drill down to platform specific views by selecting other options below.

New Versus Returning Users

The New Versus Returning Users pie chart shows the proportion of new to returning users based on the main navigation and timeframe selected.

Metric Timeline

The Metric Timeline shows an area chart of the menu navigation item selected and the metric selected, over the chosen timeframe. You can view Users, Sessions, Pageviews, or Pageviews per Session.

Monitoring and measuring the performance of digital tools is a crucial component of any business or organization.  Visit Widget has always included powerful integrations with Google Analytics, Google Firebase, and App Figures to provide clients insights on the usage and installs of their web-widget and apps.  However, accessing 3 different systems to analyze the data was a pain, so we decided to build a centralized solution for mobile app analytics and widget usage.

The Visit Widget Analytics Dashboard is a web-based interface, accessible in admin mode from within each clients’ widget, that synchronizes nightly with each analytics platform to provide a single point of access for all your analytics. The system also generates an email report which is delivered to any admins configured for each client instance that provides a snapshot of the last week’s performance & usage compared to that of the previous week.

Analytics Dashboard on Laptop Device

Important Notes

  • Analytics are synchronized each morning at 7 AM CT for the previous day’s metrics.
  • Google Play app install metrics are typically not available for import from App Figures for the previous 1 – 2 days.
  • Google Firebase reported metrics may show a slight variance from Visit Widget’s Analytics Dashboard metrics due to different calculation methods.  The VW Analytics Dashboard metric calculations use less tolerance on user session information to provide the maximum level of accuracy possible.
  • Google Firebase & Google Analytics reporting started on July 1st 2018 for most clients.

For questions or more information, reach out to your account manager or contact us here.

Analytics Dashboard on Laptop Device
20 Minute Demo

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